Category: Small Business
Why Did the US Block a Canadian Professor From His Own Book Event? (Important Link)
Why Did the US Block a Canadian Professor From His Own Book Event? Nathan Kalman-Lamb was barred entry into the US. This is a harbinger of the dark political future that Trump is ushering in If you travel to the…
What You Need To Know About Using WordPress For Your Small Business
It’s A Trade off For Small Businesses Using WordPress When I search online for a service, menu or product, I often end up on WordPress sites that literally make me cringe. Many of them consist of one or two pages,…
Social Media Not Enough: Eight More Reasons Your Business Needs A Website
(Second in a series on why small businesses should not rely on social media platforms, like LinkedIn and Facebook.) The first in the series is available here.) #8 Your Profile/About Page On social media your profile is the main way…
Social Media Not Enough For Small Business: You Need A Website
20 Reasons You Need A Website For Your Business: Social Media Presence Is NOT Enough These days most small businesses jump into the social media space — primarily on Facebook, LinkedIn, Bebee and other similar platforms. They lose out on…
Expand Your Small Business By Expanding Your Mind: Defining Your Niche
One of the advantages small business have over larger companies is the ability to change direction, or expand directions “on a dime”. If you aren’t making changes, you are going to get buried by competitors you should be able to compete…
Small Business Owners Using Visualization to Stay Motivated
This is an excerpt from Perfect Phrases For Managing Your Small Business, which is available in book stores and at amazon. Please click the picture for more information. It happens to every small business owner. You get tired. Your motivation…
Cost Free Ways For Small Business To Compete With The “Big Boys”
It’s often the case that small businesses exist in a market that includes at least one, and often many other LARGE businesses or chains. On the surface of it, it would seem that the small business is in competition with…
When Teams Aren’t Important Or Desirable
Teams aren’t always the best or most efficient way to get work done Sometimes Teams Are Counter-Productive On the surface of it, it would appear that effective teams are always good, and that it is always worthwhile to invest in…
From Solo Business To Employer: Two Necessary Psychological Shifts
There are really THREE stages of business growth for small businesses (defined as having less than 100 employees). The first is the solo entrepreneur who starts the business and operates it as the sole person in the business, perhaps sometimes…
The Never Ending Interviews: To Grow OR Not To Grow A Business
Robert Bacal discusses the pros and cons of business growth in the first in a new series, entitled “The Never Ending Interviews” Q: Robert, you’ve just semi-retired after twenty five years running Bacal & Associates as a solo business. Was there…
Why Your Twitter Marketing Efforts Are Doomed To Failure
Learn about sales funnels, churn, attrition and deceiving metrics. Here’s the scenario. The social media platform you use indicates you have 25,000+ followers, or friends or people who should be reading and responding to your business related social messages. But…
