1. Introduction: Small businesses often find themselves in a David versus Goliath scenario, pitted against large corporations with vast resources and established market dominance. However, in today’s dynamic business environment, small businesses have the potential to not only survive but thrive by leveraging their unique strengths and adopting strategic approaches. This article explores various ways…
Category: Compete With The Big Companies
Most small businesses have to compete against companies that magnitudes larger with more staff, resources, expertise, money and marketing might. How? It’s not as hard as you think to compete against corporations.
Small Business Advantage Case Study: The Little Bakery That Wins
In the next town over, there’s a bakery that’s approaching its second anniversary. It’s often busy, in a town of less than 7,000 people, and surrounded by towns that are even smaller. The Village Bakery has few natural advantages. It’s located on a street with virtually NO foot traffic. In the same town is a…
Small Business Advantages: Beating The Giants – Partnering
Partnering: A Business Advantage For The Davids vs. The Goliaths Consistent with the philosophy that small businesses can compete with large businesses if they focus on what they can do that the large corporations can’t, we look at how small businesses can forge much better partnerships with others. What Is Partnering For Small Business Partnering…
The Small Business Advantage: Applying The Principles Of Small Ball To Your Small Business
There are a number of things large companies can do that small companies have trouble replicating, due to economies of scale, and available resources. What small business CAN do is all the little things that capitalize on the shorter “distances” between the owner and its customers. Small Ball For Business Small ball is the name applied…
The Small Business Advantage: Distance To Connect – The Lever That Small Businesses Need to Understand
The size of a company is only relevant to the extent that it provides different opportunities and challenges. By itself it means nothing. That said, the size of a company affects the distance the company has to go to accomplish something. Let’s look at two countries to clarify the concept of distance. Canada, A Huge Country…
Leveraging Your Cost Free Advantage: Better Customer Experience Via “Small Ball”
Presentation: Free Slide Deck It’s often the case that small businesses exist in a market that includes at least one, and often many other LARGE businesses or chains. On the surface of it, it would seem that the small business is in competition with these giants, but that’s more of an illusion or a poor…