Author: Robert Bacal

Site owner, author, management consultant, trainer, specializing in dealing with difficult, angry, and hostile people.

How is Twitter particularly prone to viewers distortion syndrome (ie. appearance of many more “readers” than actually exists)?

Of the major social networking or media sites, Twitter has experienced the fastest growth, particularly in 2009. Celebrities have promoted it causing a lot of people to sign up. That success contributes to the illusion that a lot more people…

Distorted Portrait of Brunette Woman

What Is The Viewers Distortion Syndrome as It Applies To Social Media

How We Overestimate the Reach and Influence of Social Media Tools The “Viewers Distortion Syndrome” is a term developed by Robert Bacal to describe the situation where the number of viewers, or communication recipients is drastically OVER-ESTIMATED. It works like…

Difference Between Vanity Social Media Writing and Purposeful Writing

Are you writing for ego, or writing for a purpose? Writing For Social Media For Business Is Different Than Vanity Writing If you are familiar with book publishing, you’ll probably know that self-publishing, in the old days used to be…

fountain pen on black lined paper

The MAIN Difference For Writing On Social Media

Social Media Readers Want To “Get To Know You? What’s The Main Difference Between Writing For Print, and Writing For Major Social Media Platforms? The biggest difference between the more formal writing one reads in newspapers (or used to) and…

What Is Communicating Via Time and Space?

Interpersonal Space and Punctuality/Time – Both Communicate! Most people are aware that interpersonal space and how we use it communicates to others. We all have a kind of comfort zone where we are most comfortable communicating. Too close and we…

Neurolinguistic Programming and Non-Verbal Behavior – A Caution

Why We Don’t Include NLP Techniques In Our Discussion of Non-Verbal Behavior Neurolinguistic Programming, or NLP, has become a common way for many non-psychologists to talk about human thinking and communication. It’s a pop psychology version. While it’s way beyond…